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Exclusive Video: Interview with Eleni Elias of Demetrios

Demetrios dazzles on the runway with its 2027 collections at Barcelona Bridal Fashion Week

With strong anticipation and a fully attended runway presentation, buyers and industry experts from around the world experienced the Demetrios 2027 collections up close in a newly introduced show format. The unveiling delivered a compelling blend of innovation, contemporary bridal design, and the distinctive creativity for which the brand is widely recognised.

Under the central theme “The Muse Within”, the presentation introduced a series of gowns designed to serve distinct segments of the bridal market, while maintaining a cohesive identity rooted in romance, refinement, and confidence.

Drawing from its diverse portfolio, including Demetrios, Demetrios Platinum, Alta Moda, Cosmobella, Oreasposa, and Destination Romance, the 2027 season highlights refined fabrics such as lace, tulle, mikado, satin, and chiffon. These are paired with a palette of soft neutrals and classic bridal tones, subtly accented with hints of colour.

Silhouettes range from timeless ballgowns and A-line styles to fit-and-flare and mermaid shapes, alongside more fluid, contemporary constructions. Embellishments remain elegant and deliberate, featuring delicate beading, intricate embroidery, and subtle sparkle. The collections are further elevated by distinctive necklines, statement backs, layered textures, and thoughtfully engineered construction.

Bridal Times had the opportunity to speak with Eleni Elias, Artistic & Communications Director at Demetrios, ahead of the show. Amid the pre-show excitement, she shared insights into the vision and creative direction behind the brand’s latest runway presentation at BBFW.

For further information on the brand, visit Demetrios.com

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