Bridal Week returns to London in 2026
Next March, Bridal Week is set to bring the most prominent names in the industry to Shoreditch, London, and you’re invited!
Alex Butler, General Manager says, “This is a transformational time for the bridal market. Together, we are embarking on a journey to reshape the UK bridal landscape in 2026. Expect designer showrooms, a carefully curated list of brands, and unmissable content opportunities”.
The London event will blur the line between work and leisure, because we all know that’s where the best business blossoms. Alongside exclusive collection launches you can expect cool pop ups, evening events and so much more.
The show’s new home, The Truman Brewery, is situated in Shoreditch, East London. Think bustling bars, cool cafes and stylish hotspots, all nestled in the heart of one of the world’s fashion capitals. It will be THE spring destination for bridal business. Its central location means it will be fantastic place to treat your team (and yourself) after buying next season’s best-sellers.
The show will feature leading bridal powerhouses. We’re thrilled to be able to reveal the first brands on our lineup: Allure Bridals, Ellis Bridals, Essense of Australia, Justin Alexander, Morilee, Rachel Allan and Veni Infantino. Stay tuned for more updates on the next release, coming this autumn. The support from the biggest names in bridal has been second to none. Butler says “Everyone involved understands that pulling retailers in multiple directions is not conducive for business. This new format event will feel more like an intimate, private space whilst giving retailers the opportunity to view, analyse and buy effectively for next season from their biggest labels in one place.”
The guest list is now open for those eager to be among the first to receive exclusive news, deals and perks! Join the guest list: https://www.bridalweek.com/london
Bridal Week London 2026 will take place on Sunday 22nd March, Monday 23rd March & Tuesday 24th March at The Truman Brewery (The Truman Brewery, Brick Lane, London, E1 6QL)
LIMITED Availability for designers to participate. For more information on how to apply email alex.butler@oceanmedia.co.uk