The BridalLive client portal is an exciting new way shops are able to provide the highest level of service for Brides-to-be and their wedding party members. In today’s competitive market, creating a unique and tailored shopping experience allows stores to set themselves apart while making it easier to manage the relationships with their valued customers. Using the portal, shops can boost overall profitability and work smarter, not harder, allowing their teams to increase closing rations while reducing the cost to service every single customer.
The goal of the Client Portal is to enhance the in-store experience by providing a highly-brandable digital experience to make it easier to manage and market the product and service offerings.
The primary components are as follows: Lookbook, Wedding Party Management, Submitting Measurements, Electronic Signatures, and Mobile Payments.
Lookbook– Upon receiving the invite to login to the portal as part of the appointment confirmation process, customers can select favorite items that the shop is able to pull in preparation for their visit. Get a head-start on your competition and efficiently begin appointments as you greet the customer when they arrive by having the selected items available for them to see or try-on in the fitting room.
Wedding Party Tracking– After they peruse and select their favorite gowns, the system then prompts the brides to enter information on their wedding party members. This then provides the shop with a greater opportunity to obtain that business, while having an easier time managing the individual members and the group as a whole.
The bride is able to assign the items she’d like for her maids to try-on and will have a dashboard of where each party member is in the shop’s specific process for servicing maids. She then will have the ability to send daily notifications for them to do whatever the next step that’s needed to keep things moving forward. At any time, customers accessing the BridalLive client portal can submit measurements, electronically sign necessary documentation from anywhere on and device, and also make payment via an email or SMS prompt, or even on their own, reducing the accounts payables timeline.
Online Payments– Shops can send requests for payment to your customers whenever the time is right! This can be automated via the BridalLive Smart Flow feature as well, making easier to make money while you sleep and reducing the accounts receivables timeline.
How does the Client Portal help retailers in their bridal shop operations?
BridalLive’s Client Portal is a completely brand-able, mobile-first, digital experience that reinforces your brand message and increases customer engagement all while making it easier to manage and market your products and services.
It provides both the customers and the shop visibility into the interactions while sharing as much information as possible to ensure a success and drive sales.
Will a new user receive training for the Client Portal?
The Client Portal is very easy to setup and customize using the resources and guides available to shops who have enabled the portal. BridalLive support is always ready and willing to lend a hand with questions on functionality and best-practices and will certainly help with setup if needed.
What are some things to keep in mind in maintaining the Client Portal?
It’s important make sure your inventory is up to date for the client portal and in general for the business, and Smart Flows enable automation capabilities to promote the portal and to continue engagement of prospects and customers throughout their buying process.
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For further information, visit BridalLive
European Contact: Benjamin Brument, Ben@bridallive.com