{"id":2261,"date":"2018-07-16T12:57:18","date_gmt":"2018-07-16T10:57:18","guid":{"rendered":"https:\/\/www.bridal-times.com\/en\/?p=2261"},"modified":"2018-07-16T13:18:31","modified_gmt":"2018-07-16T11:18:31","slug":"brides-beware-protecting-brides-from-online-fraud","status":"publish","type":"post","link":"https:\/\/www.bridal-times.com\/en\/brides-beware-protecting-brides-from-online-fraud\/","title":{"rendered":"Brides Beware: Protecting Brides from Online Fraud"},"content":{"rendered":"<p>It happens all too often\u2026 The lucky \u201cBride to Be\u201d finally gets the marriage proposal that she has been waiting for, that sparkling diamond ring on her finger, and then all of sudden her first thought is \u201cOh my god, I get to pick out my wedding dress.\u201d So what is the first stop? Internet.<\/p>\n<p>With couples facing such high wedding costs, it\u2019s only natural that a bride will be enticed by a \u201ctoo good to be true\u201d bargain for her dream wedding dress by her favorite brand. But \u201cBrides Beware\u201d, established by the BBSA (British Bridal Suppliers Association) says hey ladies, not so fast!<\/p>\n<p>Amanda Bradwell, Chairman of British Bridal Suppliers Association and owner of Eternity Bridal, commented \u201cI decided to set up the campaign Brides Beware in 2013 to help raise the awareness behind the risk of purchasing wedding, prom and bridesmaid gowns online. To help inform brides before they waste their precious wedding budget on a copied gown and help protect the bridal industry that is hugely effected by the problem.\u201d<\/p>\n<p>The Brides Beware campaign has received a large positive response from both brides and retailers alike, generating over 27,000 followers to their Facebook page and a growing number of followers each day on Twitter and Instagram.<\/p>\n<p>So what can we learn from Brides Beware, besides being shocked and sadly amused at the poor quality of dresses brides have received in the mail?<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2263 aligncenter\" src=\"https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/edited.jpg\" alt=\"\" width=\"596\" height=\"449\" srcset=\"https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/edited.jpg 596w, https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/edited-300x226.jpg 300w, https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/edited-520x392.jpg 520w\" sizes=\"auto, (max-width: 596px) 100vw, 596px\" \/><\/p>\n<p>Here are some warning tips from Brides Beware, which retailers can also share with their brides in case one claims to have found a way better deal online:<\/p>\n<ul>\n<li>A website with 300+ styles available<\/li>\n<li>Often in $ and often available in any size, any colour<\/li>\n<li>Using a mixture of different images styles on one page<\/li>\n<li>A website claiming to be selling lots of different designers collections, using them by name<\/li>\n<li>No contact phone number or email address<\/li>\n<li>Fake postal address or phone numbers<\/li>\n<li>Spelling mistakes or misinterpreted text<\/li>\n<li>Free shipping and money off offers<\/li>\n<li>Live Chat option available<\/li>\n<\/ul>\n<p>And of course for German websites, keep an eye out for the &#8220;Datenschutz&#8221; and &#8220;Impressum&#8221; if you are still unsure. Brides Beware also informs us that most of the sites are Chinese based and to not be fooled into thinking that you are buying a designer gown since these fraudulent sites are stealing photography owned by manufactures and designers, claiming to be selling the exact same dress.<\/p>\n<p>If you find your designer dream dress offered online at a price that is not comparable to what you saw at the bridal boutique, chances are the offer really is \u201ctoo good to be true\u201d. The next thing you know, you get your 2019 Halloween costume sent to you in the mail. And good luck trying to return it!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2265 aligncenter\" src=\"https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/promphoto.jpg\" alt=\"\" width=\"576\" height=\"476\" srcset=\"https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/promphoto.jpg 700w, https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/promphoto-300x248.jpg 300w, https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/promphoto-520x429.jpg 520w\" sizes=\"auto, (max-width: 576px) 100vw, 576px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2266 aligncenter\" src=\"https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/Screenshot_3-1.png\" alt=\"\" width=\"573\" height=\"423\" srcset=\"https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/Screenshot_3-1.png 471w, https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/Screenshot_3-1-300x222.png 300w\" sizes=\"auto, (max-width: 573px) 100vw, 573px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2264 aligncenter\" src=\"https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/nasty-bodice.jpg\" alt=\"\" width=\"570\" height=\"407\" srcset=\"https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/nasty-bodice.jpg 420w, https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/nasty-bodice-300x214.jpg 300w\" sizes=\"auto, (max-width: 570px) 100vw, 570px\" \/><\/p>\n<p>According to the Brides Beware website, their goal is to get internet shoppers to \u201cClick to Brick\u201d and drive buyers to retailer shops. \u201cWe are aiming to help brides before they waste their money and end up with a substandard wedding gown. Help retailers as their time is being wasted by brides that have no intention on buying from them. And help designers and manufacturers who\u2019s images and photography is being stolen and used to sell these counterfeit gowns,\u201d commented Amanda.<\/p>\n<p>Bride\u2019s Beware\u2019s advice to brides is, \u201cPlease do not be tempted to buy online. After all, who wants to purchase the most important garment they will ever wear from a stolen photograph? Anyone that has been to try on wedding gowns, bridesmaid gowns or prom gowns will know how important it is to try on a number of different styles, see and feel the quality of the garment you are buying and use the expertise of a trained sales staff.\u201d<\/p>\n<p>We couldn&#8217;t agree more.<\/p>\n<p>Thank you to Brides Beware for sharing your helpful tips with Bridal Times.<\/p>\n<p>Brides Beware exhibits at bridal shows across the UK such as London Bridal Week, Harrogate Bridal Show. They can also be visited at the following links.<\/p>\n<p><a href=\"http:\/\/bridalbeware.com\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2267\" src=\"https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/brides-beware-1.jpg\" alt=\"\" width=\"202\" height=\"136\" srcset=\"https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/brides-beware-1.jpg 1280w, https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/brides-beware-1-300x202.jpg 300w, https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/brides-beware-1-768x517.jpg 768w, https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/brides-beware-1-1024x690.jpg 1024w, https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/brides-beware-1-520x350.jpg 520w, https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/brides-beware-1-1140x768.jpg 1140w\" sizes=\"auto, (max-width: 202px) 100vw, 202px\" \/><\/a><\/p>\n<p><a href=\"http:\/\/bridalbeware.com\/\" target=\"_blank\" rel=\"noopener\">Brides Beware<\/a><\/p>\n<p><a href=\"http:\/\/www.facebook.com\/bridesbeware\" target=\"_blank\" rel=\"noopener\">www.facebook.com\/bridesbeware<\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/bridesbeware\/\" target=\"_blank\" rel=\"noopener\">www.instagram.com\/bridesbeware<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><em>\u00a0<\/em><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It happens all too often\u2026 The lucky \u201cBride to Be\u201d finally gets the marriage proposal that she has been waiting for, that sparkling diamond ring on her finger, and then all of sudden her first thought is \u201cOh my god, I get to pick out my wedding dress.\u201d So what is the first stop? Internet. With couples facing such high wedding costs, it\u2019s only natural that a bride will be enticed by a \u201ctoo good to be true\u201d bargain for her dream wedding dress by her favorite brand. But \u201cBrides Beware\u201d, established by the BBSA (British Bridal Suppliers Association) says hey ladies, not so fast! Amanda Bradwell, Chairman of British Bridal Suppliers Association and owner of Eternity Bridal, commented \u201cI decided to set up the campaign Brides Beware in 2013 to help raise the awareness behind the risk of purchasing wedding, prom and bridesmaid gowns online. To help inform brides before they waste their precious wedding budget on a copied gown and help protect the bridal industry that is hugely effected by the problem.\u201d The Brides Beware campaign has received a large positive response from both brides and retailers alike, generating over 27,000 followers to their Facebook page and a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2262,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[14,20,62],"tags":[],"class_list":["post-2261","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-news","category-retailer-news","category-top-news","post_format-post-format-gallery"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brides Beware: Protecting Brides from Online Fraud - Bridal Times<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bridal-times.com\/en\/brides-beware-protecting-brides-from-online-fraud\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brides Beware: Protecting Brides from Online Fraud - Bridal Times\" \/>\n<meta property=\"og:description\" content=\"It happens all too often\u2026 The lucky \u201cBride to Be\u201d finally gets the marriage proposal that she has been waiting for, that sparkling diamond ring on her finger, and then all of sudden her first thought is \u201cOh my god, I get to pick out my wedding dress.\u201d So what is the first stop? Internet. With couples facing such high wedding costs, it\u2019s only natural that a bride will be enticed by a \u201ctoo good to be true\u201d bargain for her dream wedding dress by her favorite brand. But \u201cBrides Beware\u201d, established by the BBSA (British Bridal Suppliers Association) says hey ladies, not so fast! Amanda Bradwell, Chairman of British Bridal Suppliers Association and owner of Eternity Bridal, commented \u201cI decided to set up the campaign Brides Beware in 2013 to help raise the awareness behind the risk of purchasing wedding, prom and bridesmaid gowns online. To help inform brides before they waste their precious wedding budget on a copied gown and help protect the bridal industry that is hugely effected by the problem.\u201d The Brides Beware campaign has received a large positive response from both brides and retailers alike, generating over 27,000 followers to their Facebook page and a [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bridal-times.com\/en\/brides-beware-protecting-brides-from-online-fraud\/\" \/>\n<meta property=\"og:site_name\" content=\"Bridal Times\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-16T10:57:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-07-16T11:18:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/Hauptbild.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"883\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"bridaltimes\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"bridaltimes\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.bridal-times.com\\\/en\\\/brides-beware-protecting-brides-from-online-fraud\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bridal-times.com\\\/en\\\/brides-beware-protecting-brides-from-online-fraud\\\/\"},\"author\":{\"name\":\"bridaltimes\",\"@id\":\"https:\\\/\\\/www.bridal-times.com\\\/en\\\/#\\\/schema\\\/person\\\/0cacab21959ff0e85a6cfc04b049c97e\"},\"headline\":\"Brides Beware: Protecting Brides from Online Fraud\",\"datePublished\":\"2018-07-16T10:57:18+00:00\",\"dateModified\":\"2018-07-16T11:18:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.bridal-times.com\\\/en\\\/brides-beware-protecting-brides-from-online-fraud\\\/\"},\"wordCount\":693,\"image\":{\"@id\":\"https:\\\/\\\/www.bridal-times.com\\\/en\\\/brides-beware-protecting-brides-from-online-fraud\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.bridal-times.com\\\/en\\\/wp-content\\\/uploads\\\/2018\\\/07\\\/Hauptbild.jpg\",\"articleSection\":[\"News\",\"Retailer-News\",\"Top-News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.bridal-times.com\\\/en\\\/brides-beware-protecting-brides-from-online-fraud\\\/\",\"url\":\"https:\\\/\\\/www.bridal-times.com\\\/en\\\/brides-beware-protecting-brides-from-online-fraud\\\/\",\"name\":\"Brides Beware: Protecting Brides from Online Fraud - 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Internet. With couples facing such high wedding costs, it\u2019s only natural that a bride will be enticed by a \u201ctoo good to be true\u201d bargain for her dream wedding dress by her favorite brand. But \u201cBrides Beware\u201d, established by the BBSA (British Bridal Suppliers Association) says hey ladies, not so fast! Amanda Bradwell, Chairman of British Bridal Suppliers Association and owner of Eternity Bridal, commented \u201cI decided to set up the campaign Brides Beware in 2013 to help raise the awareness behind the risk of purchasing wedding, prom and bridesmaid gowns online. To help inform brides before they waste their precious wedding budget on a copied gown and help protect the bridal industry that is hugely effected by the problem.\u201d The Brides Beware campaign has received a large positive response from both brides and retailers alike, generating over 27,000 followers to their Facebook page and a [&hellip;]","og_url":"https:\/\/www.bridal-times.com\/en\/brides-beware-protecting-brides-from-online-fraud\/","og_site_name":"Bridal Times","article_published_time":"2018-07-16T10:57:18+00:00","article_modified_time":"2018-07-16T11:18:31+00:00","og_image":[{"width":1280,"height":883,"url":"https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/Hauptbild.jpg","type":"image\/jpeg"}],"author":"bridaltimes","twitter_card":"summary_large_image","twitter_misc":{"Written by":"bridaltimes","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.bridal-times.com\/en\/brides-beware-protecting-brides-from-online-fraud\/#article","isPartOf":{"@id":"https:\/\/www.bridal-times.com\/en\/brides-beware-protecting-brides-from-online-fraud\/"},"author":{"name":"bridaltimes","@id":"https:\/\/www.bridal-times.com\/en\/#\/schema\/person\/0cacab21959ff0e85a6cfc04b049c97e"},"headline":"Brides Beware: Protecting Brides from Online Fraud","datePublished":"2018-07-16T10:57:18+00:00","dateModified":"2018-07-16T11:18:31+00:00","mainEntityOfPage":{"@id":"https:\/\/www.bridal-times.com\/en\/brides-beware-protecting-brides-from-online-fraud\/"},"wordCount":693,"image":{"@id":"https:\/\/www.bridal-times.com\/en\/brides-beware-protecting-brides-from-online-fraud\/#primaryimage"},"thumbnailUrl":"https:\/\/www.bridal-times.com\/en\/wp-content\/uploads\/2018\/07\/Hauptbild.jpg","articleSection":["News","Retailer-News","Top-News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.bridal-times.com\/en\/brides-beware-protecting-brides-from-online-fraud\/","url":"https:\/\/www.bridal-times.com\/en\/brides-beware-protecting-brides-from-online-fraud\/","name":"Brides Beware: Protecting Brides from Online Fraud - 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